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Mixed Mitsubishi sales news

Tue, 02 Apr 2013 16:00:55 CDT
By: Charlie Schlenker

Sales of the models Mitsubishi now makes rose 23% last month. But, its overall totals have dropped 26% in the same period because several models have been phased out. Industry-wide, March is turning out to be the best month for auto sales in at least six years. Major automakers including Ford, Chrysler, Toyota, General Motors and Nissan all reported increases, with some reporting their best monthly totals since the start of the Great Recession in December of 2007. Buyers were lured to showrooms by flashy new vehicles and low interest rates. Plus they continue to replace older cars and trucks. The average age of a vehicle on U.S. roads is more than 11 years. Mitsubishi has benefitted from some of that environment. Sales of the Outlander Sport produced in Normal were the best ever, an increase of 48% from the same month a year ago. Mitsubishi officials say the value of the fuel efficient crossover vehicle received an additional boost because of a limited edition model commemorating 30 years of Mitsubishi sales in the U.S. and 25 years of production in Normal.


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